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What Is Emerald of Katong?
Emerald of Katong is one of the most anticipated and highest-profile new launch condominiums of 2024/2025 in Singapore, located at Jalan Tembusu in the heart of Katong/Marine Parade, District 15. Developed by Sim Lian Land, it achieved exceptional sales velocity at launch, with the bulk of units selling out rapidly — reflecting deep pent-up demand for new launch supply in the perennially undersupplied D15 market.
The development comprises 846 units across multiple towers on a 99-year leasehold site, offering 1- to 5-bedroom configurations and premium facilities including a 50m lap pool, sky terraces, and co-working spaces.
Location and Lifestyle — Why Katong/D15 Commands a Premium
District 15 (Katong, Joo Chiat, Marine Parade) is one of Singapore’s most beloved residential districts, combining rich Peranakan heritage, a world-class food scene, and proximity to the East Coast seafront:
- East Coast Park: 5-10 minutes by car — cycling, jogging, BBQ, seafood restaurants
- Katong Shopping Centre, I12 Katong, Parkway Parade: All within 5-10 minutes
- Famous food streets: East Coast Road, Joo Chiat Road — arguably the best food corridor in Singapore
- Good schools: CHIJ Katong, Tao Nan School, Victoria School nearby
- Paya Lebar MRT (EWL/CCL): Approximately 10 minutes by bus
Siglap MRT — The Connectivity Catalyst
The upcoming Siglap MRT station on the Thomson-East Coast Line (TEL Stage 4, expected ~2025-2026) is the key infrastructure catalyst for properties in the Jalan Tembusu / Emerald of Katong catchment. Once open, Siglap MRT will provide:
- Direct access to the CBD (Marina Bay, Shenton Way) in under 25 minutes
- Connection to Orchard, Stevens, and Woodlands via TEL
- Massive reduction in the “no MRT” discount that D15 properties have historically traded at
Indicative Prices — Emerald of Katong 2026
Emerald of Katong launched in late 2024 with strong demand. Sub-sale and secondary market pricing in 2026:
- 1-bedroom (~527 sqft): Approximately $1.2M–$1.4M
- 2-bedroom (~743 sqft): Approximately $1.7M–$2.0M
- 3-bedroom (~1,001 sqft): Approximately $2.3M–$2.8M
- 4-bedroom (~1,442 sqft): Approximately $3.3M–$3.8M
Developer — Sim Lian Land
Sim Lian Land is a reputable Singapore developer with a track record spanning HDB construction, private residential and commercial developments. Known for delivering quality products at competitive price points, Sim Lian’s recent projects include Treasure at Tampines (the largest condo in Singapore at 2,203 units) which has performed strongly on resale.
Investment Analysis — Emerald of Katong
Pros: Genuine undersupply in D15 — few new launches in years; Siglap MRT connectivity upgrade pending; lifestyle premium of Katong address; strong rental demand from East Coast expat community; Sim Lian track record.
Cons: 99-year leasehold (not freehold); launch psf is among the highest in the OCR/RCR boundary; exit timing dependent on Siglap MRT completion.
For buyers who secured units at launch, the fundamental supply-demand dynamics in D15 support sustained price appreciation. For those looking at 2026 sub-sale options, pricing has moved up since launch.
💬 Talk to Alvin Tan — ERA Property Consultant
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